Building a New Generation of Audiences

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We believe the music we play has the power to inspire, challenge, move and uplift and that everyone, including young people, deserves the opportunity to experience transformational performances. Thanks to generous funding from a small group of individual donors, the SPCO is excited to announce the New Generation Initiative, a series of programs designed to expand access to classical music for young people, making it easier than ever to bring the whole family to experience SPCO concerts.

The SPCO is committed to serving the broadest possible audience in the Twin Cities community, and the New Generation Initiative is the most recent step in our history of bold moves toward increased accessibility.

How are we making this happen?

  • Free tickets to unlimited SPCO concerts for children ages 17 and under
  • Free tickets to unlimited SPCO concerts for students
  • The continuation of $10 best available seats for club2030 members (the SPCO’s free club for people in their 20s and 30s) at nearly all SPCO concerts


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